
About Me
LaShonda Prim is from Charleston, S.C currently residing in Duncan, S.C. is married to Aswad Prim and mother of 7 beautiful children. She served in the U.S. Army as a Unit Supply Specialist for 5 years and after being medically discharged from the military, she started working for Department of Defense as a Civilian for an additional 5yrs. She then decided to resign from her government position to pursue her calling of motivating and empowering other women and young girls to “Know your Worth”.
LaShonda soon founded Dazzling Divas Empowering Women Toward Success, a 501C3 non-profit organization teaching women to M.O.V.E. (Motivate Women to Overcome obstacles, Vision success and Embrace change). She is also a skilled and highly trained cosmetologist by trade but also holds the title of CEO and owner of Dream Essentials by LaShonda Renee’ a handmade, all-natural skin and body care line as well as owner of Empire Nutrition, serving as a health and wellness coach while bringing awareness to the importance of living A healthy lifestyle.
LaShonda has proven herself to be much more than just a motivational speaker but a transformational genius through story telling. Her goal is to transform 1 million lives one woman at a time. Her messages are birthed from personal life experiences and obstacles she faced throughout her life. The messages are meaningful, impactful, and full of inspiration that all women, young and old can relate to.
Her education and accomplishments include an AA in Business Management, BA in Business administration with a concentration in management. She co-authored in a Best-selling collaborative book called Moments in Her Story part 2 and an extraordinary author of her own story. She released her 1st book, Journey Through the Eyes of a Teen Mom July 23, 2016, and in December 2022 released her newest book called “Transformed by Grace. Both are in effort to motivate and inspire women beyond their flaws, short coming, past, and current circumstances. Her most recent book project is a self-help guide used to share tips on how to make what you have work for you in the areas of faith, finances, fitness, and relationships.
Her philosophy is ”Nobody can do you better than you! So be great at who you have been called to be”.
Experience & Accomplishments
SINGLE MOTHER CONFERENCES
AND RETREATS
GIRLS WHO BRUNCH BOARD MEMBERS/PANELISTS
WORKSHOP HOST
MENTOR BURKE HIGH SCHOOL LADY BULLDOGS

New Release!!
TRANSFORMED BY GRACE
Transform by Grace is about reclaiming your life while allowing God to come into the darkest areas and turn it around not just for your good but for the glory of his kingdom. LaShonda opens her heart and shares her life lesson of how unexpected, sometimes painful circumstances can redirect you to what God created you to do or whom he created you to be.